“We have come a long way in the last few years and dating is slowly getting socially and culturally acceptable,” Gupta wrote in an email.Cultural acceptance towards modern-day dating and the apps that accompany it falls along a spectrum. In places like India, urbanization and increasing use of technology are catalyzing new social and romantic trends.
Keeping out imposters and married men seems to be the main problem and priority.
User quizzes on values and adaptability allow the app to leverage what they call “psychometric profiling” to determine compatibility.
Truly Madly’s average user age is 23, and India’s top 10 cities account for around 70 percent of their total user base.
According to Gupta, research shows that though young people in less urban areas of India are not as open to online dating, social attitudes are rapidly shifting.
The app also rejects any user whose Facebook profile status mentions “married,” to ensure only singles are using the platform.
According to Shirin Rai Gupta, a company employee and PR representative, Truly Madly rejects about 12 percent of the profile photos uploaded each day.Members of India’s number two dating app (after Tinder), called Truly Madly, must have a “Trust Score” of 30 percent or higher in order to get a match or initiate contact with another user.The Trust Score is created and improved by linking to Facebook and Linked In profiles, as well as uploading copies of photo ID such as their passport, voter I-cards, employment verification, and .And in Saudi Arabia, companies like Whos Here are trying to tap into a new market that the society doesn’t seem set up for.Have you tried all the traditional ways to find someone special in Kuwait?Though these two had not dated, the rest of the respondents had all either nearly been caught themselves, or had heard about less fortunate instances.