You’ve always had a knack for matchmaking at dinner parties, so why not offer your talent to a wider market by launching an online dating site?When done right, these sites can be lucrative and require minimal effort to maintain.As of this writing, 38% of Americans who describe themselves as “single and looking” have used an online-dating site.
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What I’m about to say is going to sound very mean, but Derek is a pretty boring guy.
Medium height, thinning brown hair, nicely dressed and personable, but not immediately magnetic or charming.
Whether it’s where I’m eating, where I’m traveling or, God forbid, something I’m buying, like a lot of people in my generation—those in their 20s and 30s—I feel compelled to do a ton of research to make sure I’m getting every option and then making the best choice.
If this mentality pervades our decisionmaking in so many realms, is it also affecting how we choose a romantic partner?
Today’s generations are looking (exhaustively) for soul mates, whether we decide to hit the altar or not, and we have more opportunities than ever to find them.
The biggest changes have been brought by the .4 billion online-dating industry, which has exploded in the past few years with the arrival of dozens of mobile apps.
I asked my dad about this experience, and here’s how he described it: he told his parents he was ready to get married, so his family arranged meetings with three neighboring families. That’s how my dad decided on the person with whom he was going to spend the rest of his life.
I am perpetually indecisive about even the most mundane things, and I couldn’t imagine navigating such a huge life decision so quickly. Happily so—and probably more so than most people I know who had nonarranged marriages.
The question nagged at me—not least because of my own experiences watching promising relationships peter out over text message—so I set out on a mission.